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Exit-Intent Popup: Catch Visitors Before They Go

Around nine in ten visitors leave without doing anything at all. An exit-intent popup makes one last offer at the exact moment someone is heading for the door, when interrupting them costs you nothing.
  • Triggers when the cursor moves to leave the page
  • The one moment where an interruption is free
  • Offer a discount, a download or a reason to stay
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Exit-Intent Popup: Catch Visitors Before They Go

Why Exit Intent Is the Fairest Popup

Every argument against popups is really an argument about timing. A popup that opens while somebody is reading takes something away from them. An exit-intent popup takes nothing, because it appears only once the visitor has already decided to leave. The cursor accelerating towards the tab bar or the browser controls is a reliable signal that the session is over, and at that instant the arithmetic changes completely: this visitor was about to be worth nothing to you, so a last offer can only improve the outcome. That is why exit intent remains the most defensible use of the format, and why it usually converts far better than the same popup shown on arrival. What you offer matters as much as the timing. A generic newsletter invitation rarely stops anyone. A discount code, a genuinely useful download, an answer to the question that brought them, or simply a way to be reminded later can turn a meaningful share of departing visitors into contacts you can follow up.

  • Popups, floating bars, slide-ins and a spin-to-win wheel from one builder
  • Upload your own images or generate one with AI right in the builder
  • Trigger on exit intent, scroll depth, a delay, page load or a click
  • A/B test variants; every submission lands in Lead Management automatically
Exit-Intent Popup in use on a website

How It Works

One builder, one snippet, and nothing to install or maintain afterwards.

1

Build your campaign

Start from a template or from scratch: popup, floating bar, slide-in or prize wheel. Upload an image or generate one with AI, add a countdown or a two-step question, and match the design to your site.

2

Choose when it appears

Show it on exit intent, after a delay, at a scroll depth, on page load or when a visitor clicks a link. Limit it to certain pages, devices or first-time visitors.

3

Paste one snippet

Add the embed to your site once and every campaign you create afterwards appears through the same snippet. Leads flow straight into your inbox.

Why It Works

Most of the people on your website today will leave without a trace. A well timed message is the cheapest way to keep some of them.

The visitor was leaving anyway

You interrupt nothing, because the decision to go has already been made.

The strongest conversion moment

Exit intent consistently outperforms the same offer shown on arrival, because it never competes with the visit itself.

A reason to reconsider

A discount, a guide or a saved cart gives someone a concrete reason to change their mind.

Reputation intact

Nobody complains about a popup they only saw on the way out.

Ways to use exit-intent popup

What You Can Do

Every exit is a free attempt at a conversion you had already lost.

  • Offer a discount code as someone leaves a product page.
  • Ask for an email in exchange for a guide or a checklist.
  • Invite a leaving reader to subscribe for future articles.
  • Rescue an abandoned booking with a link back to the form.
  • Ask one question about why they did not find what they wanted.

Everything Popups & Bars Includes

Four Formats

Modal popups, floating bars, corner slide-ins and a spin-to-win prize wheel from the same builder.

Images and Templates

Start from a ready-made template, add your own pictures, choose layouts, animations and placements.

AI Image Generation

No photo at hand? Describe the image you want and it is generated, hosted and dropped into your campaign in seconds.

Exit Intent and Click Triggers

Catch visitors on the way out, or open a campaign the moment they click one of your links.

Two-Step Popups

Ask a yes/no question first. People who click yes convert far more often.

Countdown Timers

Fixed deadlines or a per-visitor timer that starts when they first see the offer.

Social Proof and Teaser Tabs

Show a live signup count under the form, and leave a small reopen tab behind when someone closes the campaign.

A/B Testing

Run two versions of a campaign against each other and promote the winner in one click.

Mobile-Friendly Modes

Bottom sheets and slim banners on phones keep you within Google's popup guidelines.

Leads Flow Onward

Submissions land in Lead Management and are ready for Email Marketing, with impressions, conversions and dismissals all measured.

More Ways to Capture Leads

Every format below is part of the same tool, included in every plan.

FAQ

What is an exit-intent popup?

An exit-intent popup appears when a visitor shows they are about to leave, typically when the cursor moves quickly towards the top of the browser window. It is a last chance to make an offer before the session ends.

How does exit intent detection work?

The page watches for cursor movement heading out of the top of the viewport, which reliably indicates someone reaching for the tab bar, the back button or the address bar.

Does exit intent work on mobile?

Mobile has no cursor, so there is no equivalent signal. On phones a scroll depth trigger, a delay or a slide-in usually does the same job, and you can target each campaign to specific devices.

What should an exit-intent popup offer?

Something concrete. A discount code, a useful download, or a way to be reminded later all outperform a plain newsletter invitation, because a leaving visitor needs a reason to change their mind.

Will it annoy people?

Far less than other timings, since it only appears once someone has already decided to go. You can also limit how often it returns and stop it entirely for people who have converted.

Stop letting visitors leave as strangers

Build your first popup or bar free and start collecting leads today.

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