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Link Management Software for Growing Teams

Stop losing track of the links your business has scattered across campaigns, printed material and profiles. Keep them in one list where each one can be renamed, repointed, measured or retired.
  • One list of every link, with its clicks beside it
  • Repoint, protect, expire or retire any link at any time
  • Included with every other BrandBits tool, not billed separately
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Your first link is live in under a minute · No credit card required
Link Management Software for Growing Teams

The Problem With Untracked Links

Links accumulate. A campaign here, a QR code on some packaging, a bio link on a profile someone set up two years ago, a PDF that went out to five hundred people. Individually none of it matters. Collectively it becomes a set of promises your business has made across the internet, most of which nobody is watching, and some of which now lead to pages that no longer exist. Link management is simply the practice of keeping those promises in one list. In BrandBits every link you create sits in that list with the destination it currently points at, the clicks it has earned, and whatever protection you gave it. From there you can rename, repoint, protect, expire or delete anything in a couple of clicks. When you rebuild your website, you do not have to hunt for everywhere an old address was shared, because the links you own are already listed and you can simply update them. It is not glamorous, and it is the difference between marketing that compounds and marketing that quietly rots.

  • Pick your own short name, so the link reads like your brand
  • Change where a link points at any time, even after it is printed
  • Every click is counted, with no tracking scripts on your site
  • Add a password, an expiry date or a click limit in one click
Link Management Software in use on a website

How It Works

A working short link takes about thirty seconds, and you never have to touch it again.

1

Paste your destination

Drop in the long web address you want to shorten. Anything with a link works: a landing page, a booking form, a PDF, a video, another BrandBits tool.

2

Choose your short name

Type the ending you want, like /spring or /menu. The link lives on your own BrandBits web address, so it carries your brand instead of a stranger’s.

3

Share it and watch

Copy the link into an email, a post, a flyer or a QR code. Clicks start counting immediately, and you can repoint the link whenever you like.

Why It Works

A short link looks like a small thing. What it really does is make the things you print, post and send permanently editable.

One place for everything

Every link your business shares is visible in one list rather than scattered across people’s memories.

Fix instead of reprint

A dead destination is a settings change, not a reprint, a re-send or an apology.

See what actually earns clicks

Clicks sit next to each link, so the list doubles as a ranking of what your audience responds to.

No separate subscription

Dedicated link management tools bill monthly on their own. Here it is one of many tools in one subscription.

Ways to use link management software

What You Can Do

A single list of links turns a scattered pile of past decisions back into something you can steer.

  • Audit every link your business has shared and fix the broken ones.
  • Rename and reorganise links as campaigns come and go.
  • Retire an old campaign link without leaving visitors at a dead end.
  • Check which links are still earning clicks and which are finished.
  • Hand a colleague one list instead of a folder of forgotten spreadsheets.

Everything Smart Links Includes

Custom Short Names

Choose the ending yourself so the link reads like your brand, not random characters.

Repoint Any Time

Change the destination whenever you want. The short address never changes.

Click Tracking

See how many people clicked, and when, in your BrandBits analytics.

Password Protection

Put a password on a link so only the people you tell can reach the destination.

Expiry Dates

Set a date after which the link politely stops working.

Click Limits

Cap a link at a number of clicks, ideal for limited offers and private files.

Served From The Edge

Redirects are cached across 100+ datacentres, so they resolve almost instantly anywhere.

Pairs With QR Codes

Point a dynamic QR code at a smart link and you can change the destination twice over.

More About Smart Links

Every capability below is part of the same tool and included in every plan.

FAQ

What does link management software do?

It keeps every short link your business shares in one place, so each link can be renamed, repointed, measured, protected or retired long after it was created and shared.

How is this different from a plain URL shortener?

A shortener makes a link. Link management keeps it useful afterwards: editable destinations, click history, passwords, expiry dates and one list that shows you the whole picture.

Is there a limit on how many links I can create?

Create as many as your campaigns need. Links are part of your BrandBits subscription rather than a separately metered product.

Can I see which links are performing best?

Yes. Each link carries its own click count, so the list works as a straightforward ranking of what your audience responds to.

Does it work with the other BrandBits tools?

Yes. Smart links point at anything, including your other BrandBits tools, and dynamic QR codes can point at a smart link so both layers stay editable.

One link, endlessly editable

Create your first smart link free and see every click it earns.

Start for Free
Your first link is live in under a minute · No credit card required

More tools included with BrandBits

Your subscription includes a full toolkit. Here are a few: